Marketing Manager, Government & Academia

Megajobs US


Company :  Megajobs US
Location :  Japan
Job Type :  Full-time
Job Status :  Permanent
 

*Main Purpose of Job:*

The Marketing Manager will be responsible for the deliver of on-time, on-budget regional marketing campaigns that meet targeted business outcomes effectively for the IP & Science business of Thomson Reuters.

Working as part of a global team from Japan this is a highly challenging and interesting role for a resourceful Marketer. This role will be pivotal in supporting the Marketing plans for IP & Science and will require excellent organisational skills to make the most effective use resources available. The duties are of a corporate nature and will involve extensive liaison with stakeholders across the IP & Science business across international time-zones. By taking initiative, engaging and collaborating with the business this position shall require for the role holder to be able to make sure that all issues are appropriately prioritised, and dealt with effectively.

*Key Responsibilities and Duties:*

* Develop and manage implementation of regional marketing plans to drive growth, support retention and build brand equity of Thomson Reuters particular in Government & Academia segment

* Create and clearly articulate the overall solution value proposition

* Build the reputation of Thomson Reuters by engaging with industry experts and thought leaders

* Implement effective integrated marketing campaigns that raise industry awareness and drive global customer acquisition and retention

* Work closely with other marketing stakeholders to ensure messaging is incorporated in Government and Academia vertical

* Form strong relationships with head of sales and solution specialist team to understand their objectives and develop tailored plans of support

* Ensure consistency and quality of messaging and accurate positioning against competitors for all projects and validate messaging and campaigns with target customers

* Demonstrate marketing expertise to provide marketing guidance on business decisions

* Demonstrate an in-depth understanding of our customers and target audience, incorporating key customer messaging and proof points into marketing collateral

* Manage relationships with all internal and external stakeholders. Ensure fast, clear communication of all relevant marketing activities and tools on campaign goals, effective use of marketing materials, and collect regular feedback

* Deliver all marketing activity within the agreed budget and continuously monitor campaign success to ensure maximum MROI

Thomson Reuters is the leading source of intelligent information for the world’s businesses and professionals. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial and risk, legal, tax and accounting, intellectual property and science and media markets, powered by the world’s most trusted news organization.

*The successful candidate will have most of the following qualifications:*

• Established career within the marketing industry.

• Experience of business-to-business marketing within the government and academic vertical

• Extensive experience of developing, maintaining and delivering on marketing strategies to meet company objectives.

• Preparation of tactical marketing plans, working to budget and time deadlines and reporting on MROI.

• Strong professional presence and excellent interpersonal skills.

• Strong project management skills.

• Excellent verbal communication, written and proof reading skills in both Japanese and English

• A willingness to travel and work in a global team of professionals.

• 8 years marketing experience within a B2B organization

*Nice to have:*

• Marketing degree preferable

• Experience using CRM and Email Marketing systems desirable but not essential.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one – collaborating to reach shared goals, and developing through challenging and meaningful experiences. With over 50,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Bring your ambition to make a difference. We’ll bring a world of opportunities.

As a global business we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit thomsonreuters.com/careers.

More information about Thomson Reuters can be found on thomsonreuters.com.

**Job:** **Marketing & Communications Family Group*

**Organization:** **IP & Science Marketing*

**Title:** *Marketing Manager, Government & Academia*

**Location:** *Japan-Tokyo-Tokyo-JPN-Tokyo-Akasaka Park Bldg*

**Requisition ID:** *JREQ065597*

 
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